Présence organized the opening of BMW garage Dejonckheere in Roeselare. Since BMW targets a diverse audience with its range of models, the event was designed accordingly. There was a 'Boiler Room' for the younger BMW driver, while an exclusive lounge welcomed guests, where they were treated to a culinary experience by two-star chef Angelo Rossel of La Durée, perfectly suited to the profile of, for example, a 7 Series owner.
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